Monthly Market Pulse Standard reports

  • Monthly Market Pulse - January 2018
  • Feb 26, 2018


  • Research Topic: The focus in the smartphone SoC market will shift away from the number of processor cores to the integration of newer technologies driving newer experiences. We deep dive into the segment with the detailed analysis of the SoC market along with latest developments and future trend predictions.

  • Sell in and Sell through both down compared to December month following the seasonal sales trends of western countries like US, France, Germany following holiday season sales. Most of the markets in Asia, including India, showed declines.  China was flat on a MoM basis.

  • Apple performing well as supply meeting demand in mature markets. Samsung was slightly down. Nokia relaunch success riding on the brand recognition.

  • Feature Phone regains traction in many African countries as economic conditions affecting consumer buying power. Android started gaining back its share as iPhone sales slowed down following product lifecycle after a record breaking December month.

Table of Contents:

  • Key Takeaways
  • Monthly Research Topic
    • Emerging Tech Opportunities 
  • Global Market Status
    •  Market Sizing – Demand & Supply / Price band
    • Market Share – Vendor / Price band
  • Major Country Landscape
    • US Market Landscape
    • China Market Landscape
    • India Market Landscape
  • Trends in Features and Specs
    • Hardware trends and feature adoption rates
    • Average feature sets
    • Vendor market share by feature set

Number of Pages: 64 (Full reports are available for clients at our portal)
Author: Counterpoint (
Published Date: February 2018

Attached Files

  • Market Pulse Report 2018.01.pdf

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